Ultimate Guide to $2000 Pressure Washing Jobs

Are you looking to start or scale a pressure washing business? While the technical skills of the trade are important, they're only part of the equation. Growing a successful pressure washing company requires the right mindset, a focus on serving customers, emotional intelligence, and continuous self-improvement.

 In this post, we'll share some powerful insights and proven strategies from a pressure washing business founder who grew their company to 7-figures. Whether you're just starting out or looking to take your business to the next level, these principles can help you achieve your goals.

The Power of Mindset

One of the most critical factors in business success is mindset. You need to genuinely believe that you can achieve your goals and create the life you want. This founder emphasizes the importance of focusing on the abundance you already have, rather than getting caught up in lack or scarcity thinking.

To cultivate a strong mindset, they recommend reading books on personal development, such as "Think and Grow Rich" by Napoleon Hill. The key is to "be, then do, then have." In other words, first embody the mindset and qualities of the successful person you want to become. Then, take action in alignment with that identity. As you do the right things consistently, you'll attract the outcomes you desire.

Mastering the Art of Sales

In any business, sales skills are essential. But selling isn't about pushing products or being manipulative. True sales mastery is about emotionally connecting with your prospects and helping them get what they want.

To do this, you need to shift your focus from your pressure washing equipment and processes to the customer themselves. Ask questions to uncover their needs, desires, and challenges. Listen attentively and mirror back what you hear. Build rapport by getting them talking about their home, their family, their goals. Remember, people love to talk about themselves, so be genuinely curious and interested.

When discussing your services, highlight the benefits that are most relevant to that specific customer. Paint a picture of how your pressure washing will improve their property, save them time, and make their life easier.

Understanding People

To take your sales and customer service to the next level, it's valuable to learn about different personality profiles and communication styles, such as DISC or the concept of "love languages." Different people are motivated by different things and prefer to communicate in different ways.

For example, some customers are very direct and results-oriented. They want you to get to the point quickly and not waste their time. Others may be more analytical and need plenty of information and reassurance before making a decision. Some are focused on people and relationships, and want to feel a personal connection with you.

By identifying a prospect's personality type, you can tailor your communication to resonate with them. If you're speaking their "language," they'll be more likely to trust you, relate to you, and ultimately choose to work with you.

Consistency and Practice

Have you ever talked to a salesperson who was saying all the right things, but something about them just felt "off?" Maybe their facial expressions or body language didn't match their words.

To be a great salesperson and build trust with prospects, you need consistency between your verbal and non-verbal communication. In other words, what you say and how you're saying it need to be in harmony. If there's a disparity, people will sense it on a subconscious level, and it will undermine your message.

That's why it's so important to practice your sales conversations and presentations. The founder recommends roleplaying common scenarios and objections in front of a mirror. Pay attention to your tone of voice, posture, gestures, and facial expressions. Do you appear confident, friendly, and at ease? Are you communicating your points clearly and persuasively?

Like any skill, selling takes time and repetition to master. But if you put in the work, you'll become a more consistent, authentic, and effective communicator - which will translate into better close rates and higher ticket sales.

Building the Right Team

As your pressure washing business grows, it's important to recognize that you can't do everything yourself - nor should you. To scale successfully, you need to build a team of people with complementary skills and put them in the right roles.

For example, if you're not detail-oriented or good with numbers, you'll probably struggle with the administrative and bookkeeping aspects of the business. Rather than forcing yourself to do these tasks (and likely doing them poorly), hire someone who excels in these areas and enjoys that type of work.

Similarly, as the founder discovered, if you're not a natural manager, it's essential to bring on an operations manager to handle the day-to-day oversight of your team. Trying to do everything yourself will only lead to burnout and limit your growth.

When hiring, look for people who share your values and work ethic, and who are excited about your mission. Clearly communicate your expectations, but also give them the autonomy to do their best work. Remember, your job as the leader is to set the vision, provide the resources, and create an environment where your team can thrive.

Investing in Yourself

One of the most important investments you can make is in your own education and development. As the founder shared, joining a coaching or mentorship program can be a game-changer for accelerating your business growth.

A good coach will help you identify your strengths and weaknesses, set ambitious goals, and develop a step-by-step plan to achieve them. They'll hold you accountable, provide guidance and support when you face challenges, and push you outside your comfort zone.

Of course, investing in coaching is only valuable if you're willing to take action on what you learn. It's not enough to just listen to advice - you need to implement it consistently in your business. That's where the real growth happens.

In addition to coaching, there are many other ways to invest in your education, such as attending workshops and conferences, reading books and blogs, and connecting with other successful business owners. Never stop learning and seeking out new ideas and strategies.

Do What You Love

Finally, the founder emphasizes the importance of loving what you do. Running a business is hard work, and there will be inevitable challenges and setbacks along the way. If you're not passionate about your work, it will be very difficult to push through the tough times and stay motivated for the long haul.

If you find that pressure washing isn't truly fulfilling for you, don't be afraid to pivot to something else. Life is too short to spend your days doing something you don't enjoy. When you're excited about your business and believe in the value you provide, that enthusiasm will shine through to your team and your customers.

Putting It All Together

Growing a successful pressure washing business requires much more than just technical know-how. It demands a growth mindset, a commitment to serving customers, emotional intelligence, and a willingness to continuously learn and improve.

By focusing on the strategies and principles outlined here - mindset, sales mastery, understanding people, congruent communication, building the right team, investing in yourself, and doing what you love - you'll be well on your way to building a thriving, fulfilling, and profitable business.

 Remember, success is a journey, not a destination. Celebrate your wins along the way, learn from your failures, and never stop striving to be better today than you were yesterday. With hard work, dedication, and the right approach, you can achieve incredible things.

What is the most critical factor in business success?

One of the most critical factors in business success is mindset. You need to genuinely believe that you can achieve your goals and create the life you want. Focus on the abundance you already have, rather than getting caught up in lack or scarcity thinking.

How can I cultivate a strong mindset?

To cultivate a strong mindset, read books on personal development, such as "Think and Grow Rich" by Napoleon Hill. The key is to "be, then do, then have." First, embody the mindset and qualities of the successful person you want to become. Then, take action in alignment with that identity. As you do the right things consistently, you'll attract the outcomes you desire.

What is true sales mastery?

True sales mastery is about emotionally connecting with your prospects and helping them get what they want. Shift your focus from your pressure washing equipment and processes to the customer themselves. Ask questions to uncover their needs, desires, and challenges. Listen attentively and mirror back what you hear.

How can I tailor my communication to resonate with different personality types?

To tailor your communication, learn about different personality profiles and communication styles, such as DISC or the concept of "love languages." Identify a prospect's personality type and adjust your communication accordingly. For example, be direct and results-oriented with some customers, while providing more information and reassurance to others.

How can I scale my pressure washing business successfully?

To scale your pressure washing business, build a team of people with complementary skills and put them in the right roles. Hire people who excel in areas where you're not as strong, such as administration or management. Look for team members who share your values and work ethic, and give them the autonomy to do their best work.

What is one of the most important investments I can make for my business growth?

One of the most important investments you can make is in your own education and development. Consider joining a coaching or mentorship program to help you identify your strengths and weaknesses, set ambitious goals, and develop a plan to achieve them. Continuously seek out new ideas and strategies through workshops, conferences, books, and blogs.

What if I don't love pressure washing? Should I still pursue it as a business?

If you find that pressure washing isn't truly fulfilling for you, don't be afraid to pivot to something else. Life is too short to spend your days doing something you don't enjoy. When you're excited about your business and believe in the value you provide, that enthusiasm will shine through to your team and your customers.

What are the key strategies for growing a successful pressure washing business?

The key strategies for growing a successful pressure washing business include developing a growth mindset, mastering sales skills, understanding people, communicating congruently, building the right team, investing in yourself, and doing what you love.

Is success in business a destination or a journey?

Success in business is a journey, not a destination. Celebrate your wins along the way, learn from your failures, and never stop striving to be better today than you were yesterday. With hard work, dedication, and the right approach, you can achieve incredible things.